Improve your Google ranking with SEO focused web design Tauranga
Did you know that embedding SEO into the initial web design is fundamental to the performance of your website?
Hi, I’m Ellen Place and I specialise in WordPress website design and SEO packages for established businesses in Tauranga. I also provide SEO copywriting for your website. Combining all of these services gives your business the best opportunity to outrank your competitors.
When designing a new website SEO should be incorporated in the planning stages before it’s even built. Unfortunately, most web designers focus more on aesthetics and often overlook this, which might explain your website’s poor performance.
Is your business website invisible?
Without embedding Search Engine Optimisation into the build, search engines like Google are unlikely to locate your website and crawl it for relevant content – no matter how good it looks or how well-written it is. It’s harsh, I know, but you don’t have to accept this when so much can be done to turn this around.
I’ll help you identify the issues and fix the problems
If you think your existing website is underperforming, I can conduct a website audit to help identify the key issues. I’ll then explain the recommended improvements and we can discuss whether it is more cost-effective to improve your existing website or design a new website for your business.
What is technical SEO?
Technical SEO (also referred to as off-page SEO) is optimising the way that your website is built and how it functions. A truly optimised website will be quick to load, well-structured, and built for mobile first.
Why is technical SEO important?
If search engines can’t find your website, crawl it completely and index your pages, you won’t get any organic traffic to your site. Your website will be slow to load and is likely to offer a poor user experience.
What are the key factors of technical SEO?
- Domain, hosting & CMS
- Page speed
- Crawling
- Mobile responsiveness
- Information architecture
Identify the problems and discover how you can improve your website performance
Quick Diagnosis and Fast Fix
If you've got a problem and don't know why your website is letting you down get a quick diagnosis & fast fix- Quick review of the website back-end
- Key issue identified
- Key issue fixed
Comprehensive Website Audit & SEO Review
Find out why your website is underperforming and what can to be done to improve it- Site structure & URL review
- Site speed
- Image review
- Security review
- Plugin review & recommendations
- Mobile responsiveness
- Full content review
- Full internal & backlink review
- Recommendations & action list
- OPTIONAL: Google Analytics 4 set up
- OPTIONAL: Google search console set up
Do you need new web design and SEO services?
Designing a new website presents us with the perfect opportunity to build it for search engine optimisation from the inside, out. With embedded SEO your website will load faster drive more sales and increase click rates. Developed as fully mobile responsive and providing an engaging customer-focused user experience it won’t be long before it is a high performing 24/7 sales and marketing machine.
An incredibly simple content management system enables you to make changes yourself
The websites I build are on a WordPress platform with an incredibly user friendly content management system. So simple in fact that with a little instruction from me, most of my clients find they can make simple changes themselves without paying a developer to do it. If you do get stuck, I’m always on-hand to help out. Think of the time and money you can save.
Ongoing website maintenance
For optimum performance, your website needs regular maintenance and fine-tuning. I check the entire site for any issues, fix any broken links and update all plugins. This can be undertaken alongside my monthly SEO management service, feel free to ask for details. If I’ve designed your website you’re unlikely to have any major issues pop up so my monthly maintenance fee can be kept as low as possible. When you want to change the images or content I will give you a quote for undertaking that precise work.
Why I recommend you keep your domain hosting independent of your web design agency
Unlike many web design agencies who lock you into domain registration, hosting and maintenance packages, I always recommend you register your own domain name and set up hosting independently of your web company. This makes it so much simpler should you want to change the hosting company or web design agency later. You also remain in control of your own assets.
If you’re not sure how to do that, I’ll be happy to provide you with step-by-step guidance.
Get a new high-end website with integrated SEO
New web design and website development
Preferred option for small businesses struggling to make an impact online or who want to manage their own websites- Up to 1 hour new client briefing session
- Outline plan of the website for client approval
- Home Page design style for client approval
- Your required website pages designed and built for SEO
- 2 rounds of client amends
- Finished website published and submitted to Google for indexing
- OPTIONAL: Keyword research and planning
- OPTIONAL: Website content writing
- OPTIONAL: Google Analytics 4 set up
- OPTIONAL: Search Engine Console Set Up
- OPTIONAL: Image sourcing
Regular website maintenance plan
Maintain the optimum performance of your website with an affordable monthly maintenance package. Only pay for what you need- Thorough website performance review
- Theme and plugin updates
- Broken links repaired
- Quote for any problems identified that require fixing
- OPTIONAL: Client can request revisions to be made at the same time as the website maintenance is taking place. Eg. Add modify or delete existing content, change images etc. A quote will be provided for client approval before commencing this work.
When you work with me you can benefit from significant cost savings and the simplicity of having just one single company to:
Design your website * Undertake keyword research * Write your website content * Implement the SEO and * Provide ongoing monthly SEO management
Why you should work with me
A complete one-stop service for websites
Services tailored to your precise needs
Pay only for what you need
I explain everything to you
DIY instruction sessions available
You maintain full control of your website
100% transparency and trust
No annual contracts
Low cost website SEO services
Freedom to pause or stop work
Ask about our affordable website design and SEO packages for small, ESTABLISHED tauranga businesses CALL 021 143 4137
“It’s a hard job trying to translate what makes your business special and different from others. Ellen achieved this for us and so much more.
We have been in business 4 years and this was the next step in learning how to future proof our business. I had tried my best to navigate Google. We ranked nowhere despite good reviews.
Ellen has guided us through this journey of learning. We rebranded, got a new website all on a tight budget. And the proof is in the pudding. We love the changes and look forward to that turning into more mahi.
We consider Ellen to be a part of our team!
Thank you Ellen”
“Ellen really knows her stuff. She identified many missing elements on our web site which other companies had not advised us about to help improve visibility. She lifted the veil on the dark art of SEO and made it clear.”
“Ellen isn’t your typical SEO agency. She explains everything to us in layman’s terms and always discusses the outcomes with us. We aren’t locked into an annual contract and we’re free to pause work if we want. We are delighted with the results and Ellen’s personalised service.”